The Perfect Mailing Lists

A great postcard like IdeaGear is nothing without a great mailing list. If you are lucky enough to have your own list than you are a step ahead of the game. If you are looking for new customers, than the list experts at IdeaGear can help you get the most for your marketing dollars.

Consumer Lists

IdeaGear has access to some of the largest and most effective consumer lists in the US. By singling out potential customers using our state of the art name filtering technology, IdeaGear can help you achieve results that you dream of. Our lists can be filtered in many ways to achieve the perfect fit for your business. Here is an example:

Let's say you are a high-end interior decorating company and you would like to increase the amount of business you do in your local area. IdeaGear would access our list of potential consumers and apply the following filters:

1. Filter all names located in your local area.
2. Filter all of those names by affluent neighborhoods, or homes with a purchase price of over $250,000.
3. Filter those names by recent home buyers. (New home buyers would be most open to redecorating their new homes.)

What you would end up with is the perfect group of people willing to hear about your high-end interior decorating services. Let's say that there is a total of 10,000 names. You would then design or have the marketing experts at IdeaGear design, a postcard to deliver to them.

We would include a strong call-to-action on the card, such as a limited time discount, a service coupon or free estimate, in order to get the person to contact you. Then the postcard is printed and mailed to that list with a greater ROI (Return on Investment) than most standard advertising and marketing mediums.
 
Business To Business Lists

IdeaGear also has desirable lists of local or national businesses. Get in front of the decision makers at the companies that will buy from you. These lists can be filtered in multiple ways, here is an example of how you might use our lists:

Let's say that you are a provider of payroll services and are looking for new clients in your local metro area. The following filters would be applied to the IdeaGear lists:

1. Filter all businesses in your local area.
2. Filter all of those names by companies with 35 or less employees.
3. Filter those names by decision maker, namely the CFO, Human Resources or Owner/President.

What you would end up with is a list of potential customers for your payroll services. The decision makers, who would make the choice to switch to or to start using a service such as yours would be directly mailed to. Then you will know exactly how you or IdeaGear should design the postcard. Add a great incentive to start using your services, such as a 3 month service discount or a free payroll analysis of their company. Then the postcard is printed and mailed to that list with a greater ROI (Return on Investment) than most standard advertising and marketing mediums.

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